TDC Store
ABOUT THE PROJECT
TDC Store is an end-to-end e-commerce experience built for the UAE market: DJI drones, accessories, software, and training programs in one place. We designed and built the entire journey — from browsing to payment to delivery — backed by a back-office that runs the business behind the scenes.
the challenge
Built for complexity
The brief called for a system that handles a full commerce flow (catalog → cart → checkout with two payment paths), an alternative sales scenario for high-value orders, partially manual operations like refunds and fulfillment, and a dedicated admin panel — all while staying effortless for the customer.
One clean buying flow
The product page does the heavy lifting — imagery, specs, configuration. Add a drone to the cart and it suggests the matching training program by type, turning a single purchase into a complete setup.
Checkout keeps two payment paths in one flow: card via Stripe or bank transfer, with saved addresses and cart merging on login — so nothing gets lost between guest and customer.
Checkout keeps two payment paths in one flow: card via Stripe or bank transfer, with saved addresses and cart merging on login — so nothing gets lost between guest and customer.
UX THINKING
Designed for decision-making
Professional drone solutions often involve technical specifications, industry requirements, and multiple product configurations.
VISUAL DIRECTION
The visual language features a clean interface and structured layouts to focus on the solutions.
From enterprise drones and payloads to software platforms and training programs, the website was designed to support a continuously expanding catalog while maintaining clarity and usability.
OUTCOME
A stronger digital platform for growth
The result is a scalable e-commerce experience that better reflects The Drone Centre's position in the market while making complex products easier to discover, evaluate, and purchase.
Review
Clients about our work
Ali Seto
Managing Director, FEDS Drone Academy
02/04/26
"We needed a website that would clearly present our drone solutions and reflect the quality of our services. The Supernova team quickly understood our goals, improved the structure, and delivered a modern experience that feels both professional and easy to navigate. The entire process was smooth, transparent, and focused on achieving the right result."
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
FROM VISION TO REALITY
Big things start small. Start here.
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